Operating responsibly

To earn and retain the trust of our customers and other stakeholders we need to manage our operations responsibly and conduct our business in an ethical and transparent way

Operating responsibly

The trust of our customers and other stakeholders is essential to Vodafone and critical to the value of our brand. To earn and retain that trust we need to manage our operations responsibly and conduct our business in an ethical and transparent way, ensuring we comply with legislation, customer requirements and stakeholder expectations.

We also aim to go beyond compliance. We are ambitious in the way we manage our wide-ranging responsibilities, turning potential risks into opportunities to differentiate our brand for commercial advantage and enhancing the contribution that our products and services make to sustainable living.

Follow the links below to find out more about the issues we manage as part of our commitment to being responsible and ethical, and our progress in 2013/14.

Responsible supply chain

We set strict ethical, labour and environmental standards for suppliers, helping them to improve their performance through our supplier management programme and collaborating to raise industry standards.

Customers and the environment

We work with suppliers to reduce the environmental impacts of our products and services and empower consumers to make more sustainable choices.

Child safety online

Vodafone’s industry-leading initiatives such as our Digital Parenting Magazine provide advice and tools for parents to help young people use mobile and internet services safely.

Human rights

Vodafone is committed to respect human rights in line with the UN Framework on Business and Human Rights in the countries where we operate.

Ethics

Our success is underpinned by the strong commitment to ethical behaviour set out in our Code of Conduct and our zero tolerance approach on bribery.

Accessibility

We offer specialised services and promote the development of mobile phones and apps that are easier to use for elderly customers and people with a disability.

Network deployment

We aim to minimise the impact of our base stations on communities and the environment as we continue to expand our network.